01
Strategist
Pierre Blom
Pierre identifies patterns, shapes the content direction, and decides how the raw material can become a useful mix of posts and Stories.
A different kind of discipline: Pierre is also a qualified commercial diver.
About Socially Sorted
We’re Pierre and Tarryn Blom.
Socially Sorted is the business we started so we could go out on our own and make more time for the person who matters most: our son.
We both spend plenty of time on social media—like most people do. Pierre spots patterns quickly, and that instinct became a practical way to see what earns attention, what gets skipped, and how a business can keep showing up without making content its full-time job.
Two clear roles
Strategy and creation, working together.
The work is split according to how each of us thinks best, then brought together into one finished content batch.
02
Content Creator
Tarryn Blom
Tarryn turns the direction into finished content: selecting, editing, writing, assembling, and preparing the monthly batch for approval.
Where technology meets judgement: Tarryn holds a master’s degree in Artificial Intelligence.
Our point of view
Your business does not need to perform for the algorithm all day.
It needs a steady, recognisable presence built from the real work already happening. That is why our client service starts with your real photos, clips, offers, and updates—and why Pierre and Tarryn hand-craft the finished posts.
A separate DIY option
Prefer to make the content yourself?
We also own Social Post Generator, a separate AI-assisted tool for businesses that want a DIY option.
It is not how we deliver Socially Sorted’s managed client work. Socially Sorted posts are hand-crafted by Pierre and Tarryn using the client’s real material and business context.
Visit Social Post GeneratorReady to hand it over?