Social media management for owner-run visual businesses

Stay visible without becoming a full-time content creator.

Socially Sorted is a Cape Town service for owner-run cafés, salons, studios and boutiques. Send the photos and clips already on your phone. We turn them into a monthly Instagram and Facebook batch, write the captions, get your approval, and publish it. TikTok is available at R11,000 a month.

4 + 12
feed posts + Stories weekly
4 Reels
each month, from your clips
One batch
approved before publishing
Socially Sorted carousel cover: From camera roll to a month of content
Concept photograph of a cappuccino and croissant on a café table

Concept workClearly labelled. Built to show the process.

Work you can inspect

See what “handled” actually looks like.

Four labelled concept briefs: a café, a salon, a studio and a boutique. Each one shows the photo, the decision, and a caption an owner could approve.

Explore the Work page
Socially Sorted carousel slide showing four content angles
Concept photograph of hands holding a linen dress in a small boutique
Boutique concept

Two straightforward packages

Socially Sorted Monthly

For owner-run businesses that need consistent content and publishing. Choose Instagram and Facebook, or add TikTok.

Instagram + Facebook

R8,500/month

Paid monthly in advance. Three-month initial service term, then month to month with 30 days’ written notice.

Ask about this package

What is included

  • 4 feed posts every week across Instagram and Facebook
  • 12 Stories every week across Instagram and Facebook
  • 4 short Reels every month, edited from the clips you send
  • Editing, captions, scheduling, and publishing
  • One consolidated revision round per monthly content batch

Counts are shared across Instagram and Facebook, not a separate set for each. Community management is not included. Your team remains responsible for comments, direct messages, sales enquiries, and customer service.

A practical monthly rhythm

You send the material. We keep the content moving.

No complicated dashboards and no daily content decisions. Everything moves through one clear monthly batch.

  1. 01

    Send what is happening

    Share your photos, clips, offers, prices, and important business updates by the agreed deadline.

  2. 02

    Approve one finished batch

    We shape the material into content and captions. You review it and send one consolidated revision round.

  3. 03

    Get back to your business

    Once approved, we schedule and publish your content at a consistent weekly pace. TikTok publishing is included on the R11,000 package.

Tarryn and Pierre Blom laughing with their son in a field of flowers
Pierre, Tarryn, and the reason behind the business.

The people doing the work

Built by two people who wanted more ownership of their time.

We’re Pierre and Tarryn Blom. Pierre leads the strategy, Tarryn creates the content, and every Socially Sorted client works with the people whose names are on the business.

Pierre Blom
Strategy and content direction
Tarryn Blom
Content creation and delivery
Read our story

Add only what you need

Need fresh footage?

Both monthly packages work from material you supply. Book a capture session when the camera roll needs new photos and clips.

Content capture

R1,500 per session

A practical photo and video session for products or your business—not a high-end studio production.

  • Cape Town and Johannesburg sessions available
  • Products can be shipped to us nationwide
  • Scope confirmed before booking
  • Shipping and exceptional travel quoted separately
Ask about content capture

A clear working agreement

Consistency works when both sides know what happens next.

  • 01

    Three-month initial termThen the service continues month to month.

  • 02

    Monthly payment in advanceWork begins once the month is paid.

  • 03

    One clear approval processOne consolidated revision round per batch.

Straight answers

Questions before you hand over the content.

What is included in the R8,500 monthly package?

We turn your supplied images and video clips into four feed posts and twelve Stories each week, plus four short Reels each month, across Instagram and Facebook. Those counts are shared across the two platforms, not supplied separately for each. The package includes editing, captions, scheduling, publishing, and one consolidated revision round per monthly content batch.

Do I need to supply photos and videos?

Yes. Both monthly packages are built around material you provide. If you need fresh content, you can book a R1,500 capture session in Cape Town or Johannesburg, or ship products to us from elsewhere in South Africa.

Are comments and direct messages included?

No. Community management, customer service, sales enquiries, comments, and direct messages remain your responsibility.

How does approval work?

We prepare a monthly content batch for your approval. The package includes one consolidated revision round. Delayed assets or approvals may delay publishing and do not extend the paid service period.

What is the commitment?

The service starts with a three-month initial term and is paid monthly in advance. After that it continues month to month until either party gives 30 calendar days’ written notice, subject to applicable consumer law and the signed service agreement.

What does the R11,000 package add?

It includes the full R8,500 Instagram and Facebook package, plus eight TikToks each month. Four of those adapt the monthly Reels for TikTok, and four are extra TikTok-first edits from footage you supply or from a booked capture session. Professional video production is not included.

Do you guarantee followers or sales?

No. We provide consistent content production and publishing, but platform reach, engagement, enquiries, and sales depend on factors outside our control.

Start with a quick conversation

Tell us what your business needs.

WhatsApp is fastest, or send the short form. We will respond within one business day.